Posts by kaushik
3 Mistakes You’re Making with Your Tiny List
Got a tiny list? You’re not alone. In fact, every single one of the most successful, “have it all” entrepreneurs once had a tiny list. Marie Forleo, Carrie Wilkerson, Denise Duffield-Thomas—they all begin with a single subscriber, just like you did. But they didn’t let it hold them back. They didn’t commit any of the…
Read MoreHow to Build a Team of “A” Players
You really can’t do it all alone. No small business becomes a big business with a single person at the wheel. It takes a team of experts to scale your efforts. The problem is, building that team brings its own stress. How can you know who to trust? Where will you find the time to…
Read MoreHow Many Hats Are You Wearing?
It’s inevitable. As a small business owner, you will wear many, many hats. Marketing manager. Bookkeeper. Content developer. Coach. Technical support staff. But while this type of task juggling is to be expected, you have to be aware that not all of your hats are created equal. Marketing outweighs bookkeeping, for example, because without marketing,…
Read MoreBuild Trust by Being Consistent with Your Business
Consistency is a key element in a business’ success. Of course, there are other important factors but consistency is what will create name recognition. Consistency is what will build your tribe so you can develop a trusting relationship. Consistency is what will showcase your expertise to new followers. Here’s an example: You go out to…
Read More3 Social Media Myths Busted…
Social media is a powerful technology but it’s also misunderstood. In its simplest form, social media is a way to connect with old friends from childhood or college and a way to share snippets of your daily life. In its more complex form, social media is a unique way to market your business and products…
Read MoreOwn the Spotlight: A Guide to Confident Podcast Guesting
You said yes to being on a podcast and now you’re low-key spiraling because—umm, talking into a mic that records forever? Panic. (Meanwhile, your inner critic’s already planning its monologue: “What if I ramble?” “What if I sound like I’m reading from a tax form?” “What if I forget how to speak??”) Look — I…
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