Social media bootcamp

Social media is a powerful technology but it’s also misunderstood. In its simplest form, social media is a way to connect with old friends from childhood or college and a way to share snippets of your daily life. In its more complex form, social media is a unique way to market your business and products…

Ah, social media. It’s everybody’s favorite way to interact with others around the world and to market their products and services. Some people reach the elevated status of Social Media Darling while others are posting day in and day out without any nibbles whatsoever.   What’s the difference between the Darling and the Wannabe? Most…

Social media platforms were created primarily as a way to connect with people, as a way to be social online without being in the same vicinity. However, with the increased popularity of social media and the ways you can promote your business with these platforms, some business owners forget about the ‘social’ part of social…