How to Choose the Right Type of Media

TV? Podcast? Print? Lives? Clubhouse? When it comes to deciding what type of platforms you should focus on, start with your ideal client in mind!  There are thousands of options, and all of them are useful in their own way, so how can you choose? There are three primary considerations.  Your Business Chances are, your…

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eCourse Pricing Strategies That Work

Struggling with how to price your eCourse? You’re in good company. It’s a struggle all online business owners face, and one that can even cause you to put off launching your product—maybe indefinitely.  Sound familiar? These pricing strategies will help:  How much do you want to earn?  Here’s the most basic idea: how much money…

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Single Problem, Single Solution: The Benefits of Keeping It Simple

Tell me if this sounds familiar. You begin to write a post, and before you know it, your “quick update” has turned into a rambling, 3,000 word novelette that covers everything from where to find a graphic designer to how to design a business card.  Now, a 3,000-word blog post can be great for traffic,…

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How to Create an eCourse in a Day

Think you don’t have time to create an eCourse? Think again. Many of the courses you’ve seen for sale—or maybe even purchased—were created in a single day. For savvy business owners, creating a new course is just a matter of putting the pieces together. If you’ve been in business for more than a few weeks,…

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3 Ways to Show Off Your Personality on Social Media

Social media platforms were created primarily as a way to connect with people, as a way to be social online without being in the same vicinity. However, with the increased popularity of social media and the ways you can promote your business with these platforms, some business owners forget about the ‘social’ part of social…

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3 Tactics to Implement While Your List is Still Small

No one opens up their brand new email management system and sees thousands of prospects from day one. We all start with a single subscriber, and we grow our list from there.  But what you do while your list is growing is critical to your future success.  It’s never too early to start promoting.  …

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