9 Ways to Find Killer Ideas for Your Next Pitch

Here’s the number one question I hear—even from seasoned business owners: “How do I find a good idea?”  What they really mean, of course, is “How do I find an idea that will get “picked up”?” No one wants to spend days or more planning, developing, and pitching an idea only to hear crickets. You…

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How to Choose the Right Type of Media

TV? Podcast? Print? Lives? Clubhouse? When it comes to deciding what type of platforms you should focus on, start with your ideal client in mind!  There are thousands of options, and all of them are useful in their own way, so how can you choose? There are three primary considerations.  Your Business Chances are, your…

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eCourse Pricing Strategies That Work

Struggling with how to price your eCourse? You’re in good company. It’s a struggle all online business owners face, and one that can even cause you to put off launching your product—maybe indefinitely.  Sound familiar? These pricing strategies will help:  How much do you want to earn?  Here’s the most basic idea: how much money…

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Single Problem, Single Solution: The Benefits of Keeping It Simple

Tell me if this sounds familiar. You begin to write a post, and before you know it, your “quick update” has turned into a rambling, 3,000 word novelette that covers everything from where to find a graphic designer to how to design a business card.  Now, a 3,000-word blog post can be great for traffic,…

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How to Create an eCourse in a Day

Think you don’t have time to create an eCourse? Think again. Many of the courses you’ve seen for sale—or maybe even purchased—were created in a single day. For savvy business owners, creating a new course is just a matter of putting the pieces together. If you’ve been in business for more than a few weeks,…

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